2016 is shaping up to be a terrific year here at ASNU. In March we celebrated 42 years in business, making us Australia’s most trusted and reliable Torque Converter manufacturer.
ASNU began in March 1974 and operated from the suburb of Milton in Brisbane. It is a solid and stable business having only changed hands twice in its 42 year history. In 1994 it moved to a larger factory at East Brisbane and in 2000 took over the neighboring building effectively doubling its size. In 2016 it moved away from the inner city area of Brisbane to a purpose designed factory at Salisbury.
Over these 42 years, ASNU had established itself as the market leader by building a quality product for the premium end of the market. We refused to be all things to all people and to this day remain a business dedicated to building or re-building torque converters. As a result, by 2003 ASNU dominated the sales of torque converters from Darwin through Queensland and down to Newcastle.
In 2007 Melva Torque Converters was purchased and in 2008 we also acquired the maker of the Red Diamond brand of hi-stalls, QCES. In 2011 ASNU acquired AGNEW Converters effectively establishing itself in NSW. This was followed by the acquisitions of RPM Engineering and Converter Repair Service in 2012 giving ASNU a major slice of the Sydney market. These companies were amalgamated into one and continue to trade as the Sydney branch of ASNU.
Today ASNU is the undisputed leader in this field with an estimated 1 in 4 torque converters sold each day in Australia being an ASNU product.